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NEW QUESTION 1
Traffic from a social media campaign on facebook.com was tracked in Adobe Analytics with the use of the tracking code paramter.
Some settings of the used report suite are presented below.
Based solely on he provided information, which two situations may be possible when breaking down this campaign traffic by marketing Channels? (choose two.)
NEW QUESTION 2
Refer to the exhibit.
If the logic between the two containers within the segment is changed from ‘’OR’’ to ‘’AND’’, what will occur?
NEW QUESTION 3
An analyst has business requirements to report on video engagement of visitors who arrive via paid search on a mobile device compared with visitors who arrive via paid search on tabled.
What should the analyst create to meet this business requirement?
NEW QUESTION 4
Refer to the exhibit.
Analyzing results from multinational e-commerce, a data analyst realize much of the product view results and orders are being mapped to an ‘’unspecified’’ department name.
What is the probable cause?
NEW QUESTION 5
A company has been using Adobe Analyst for many years. Throughout this period, data needs have changed and some variables no longer make sense with historical records.
What is one possible solution for re-purposing a variable?
NEW QUESTION 6
A web analyst is viewing a report in an Analytics’ Workspace freeform table and sees a dark grey triangle.
What is the specifying in the report?
NEW QUESTION 7
A software company released a new product Software44.ID:12345. When analyzing the products report in order to see how the orders performed since the release of Software4, the product Name report looks like this:
* Software1:144 orders
* Software2:139 orders
* Software3: 58 orders
* Unspecified: 21 orders
The marketing manager wants Unspecified to appear with the product name in the report. What should the analyst do?
NEW QUESTION 8
A business owner wants to identify the percentage of people registered in their insurance plan who are over age 65.
Which calculate metric definition should be used to answer the business question?
NEW QUESTION 9
An analyst wants to use all of the following variables to configure a single fallout report:
* Landing page prop
* Marketing channel eVar
* Product view event
* Product category eVar
Which tool should the analyst use?
NEW QUESTION 10
How would the analyst create a segment for a new visitor’?
NEW QUESTION 11
Analyzing the data in the image below, a data analyst verifies that the report of ‘’entries’’ per page, shows that the HomePage A’’ page is responsible for only 3.4% of the total entries to the site:
Analyzing the data in the image below. A data analyst verifies that the report of ‘’entries’’ per page, shows that the HomePage A’’ page responsible for only 4.4% of the total entries to the site:
Based on both images and knowledge on the standard metrics of Adobe Analytics, which statement is correct?
NEW QUESTION 12
The SDR document states that an eVar expires after each visit. In the first visit ‘’value A is collected. How would the evar be populated for the second visit if the evar only collects values on the first visit.
NEW QUESTION 13
Segment used as checkpoint in a Fallout Visualization with four checkpoints must always use which container already?
NEW QUESTION 14
Anomaly detection alerts the analytics team to a spike in product view on a specific views on a specific item. User further investigation the discovers that a remarketing partner is sending illegitimate traffic to the website. Business partners are asking that the analyst team exclude the traffic from both future report and past reports.
How can this request be accomplished?
NEW QUESTION 15
A company just hired a new analyst. The new resource does not have any previous experience with Adobe Analytics but does with a different free Analytics tool, which is also install on the website for remarketing proposes. When analyzing Bounce Rate in both of the tool, the sees a significant different between them.
What is a possible reason for this different considering the implementation do not have any issues?
NEW QUESTION 16
An analyst has been given a list of dimension available to conduct an analysis on their hospital’s site . The Solution Design Reference (SDR) contains:
Event -Start Appointment Booking - Set on: Appointment Booking Start event2 - Booking Complete Set on Booking Complete eVar Doctor - Type Set on event evar2 - number of available Appointments - Set on event prop Appointment patting
Given the SDR which report can be generated?
NEW QUESTION 17
An Analyst need to create a report using a mix of pages viewed by visitors and customer events to understand where visitors abandon the process.
Which type of report should the analyst create?
NEW QUESTION 18
When a segment is created from within a report by dragging a component on the segment area, it is possible to re-use It in another report?
NEW QUESTION 19
The website manager asks an analyst to provide an analyst for the churn rate over a period of time among the visitors of product pages.
Which visualization should the analyst choose in order to support the analysis?
NEW QUESTION 20
A visitor decides to download the white paper ‘’Jobs of the Future’’ from a financial service
Institutions online publication. While the download Event is triggered the evar56 which captures downloaded file named not fire.
Consider the following eVar setting set at Hit level and Allocation is Most recent (last)
What will the analyst see as the value for evar56 when looking at the number of downloads by file.
NEW QUESTION 21
A the analyst team has created an Analyst Workspace project featuring a Cohort Table and a Scatter Visualization. The executive team, which does not have Analytics access, has requested distribution of the report.
Which available file format should be used for distribution of the report?
NEW QUESTION 22
An administrator wants to share a segment with all users in the organization. What are two best practices for sharing the segments with all users? (Choose two.)
NEW QUESTION 23
How many touch point can be added to a Fallout Visualization?
NEW QUESTION 24
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